Branding, Packaging, Web Design, and App Design

Super Gourmet comes from Pandemic days and the need for a home delivery service with an innovative concept of delicatessen products for the gourmet consumer market at home. At 3A, we helped Super Gourmet develop a unique branding strategy, starting with designing a logo that made sense of the name and creating a new line of gourmet products whose objective was to position the brand on the next level.

Super Gourmet is one of those clients who connected with us to work together on a comprehensive solution that result in an elegant, attractive, and unique brand image. We opted for simple design icons inspired by their products, which focus on their packaging and help differentiate each of the lines to sell. In addition, to help identify each category, we assigned colors and established a comprehensive concept. The project refers us fresh, gourmet, and delicious food that makes the mouth water.

We carried out material and size tests to determine the best solution for each of its packaging and meet the needs of each of the products. In addition, we designed packaging for delivery to consider the conservation of each product and its presentation, a website with integrated e-commerce, and a digital App for its online shopping.