KŌNĀ.

Concept Development, Creative Direction, Branding, Storytelling, Editorial Design, Photography, Interior Design, and Culinary Concept Development

KŌNĀ was developed as a complete sushi bar concept, where multiple creative disciplines come together to shape a cohesive fine dining experience. The branding and visual identity created a refined brand world with a minimal Japanese-inspired aesthetic, a bold red accent, and a sophisticated dark palette. This visual language was extended into every brand touchpoint, from the logo system and graphic applications to the signage and uniforms, which were carefully designed to blend naturally with the ambience of the space.

The editorial design focused on the menu as a key part of the experience, carefully structuring its content, rhythm, and visual presentation to reflect the personality of KŌNĀ. For the interior design, we worked hand in hand with Adriana Cadena to select the right materials, textures, lighting, and atmosphere, ensuring the space felt intimate, refined, and aligned with the brand. In collaboration with SCCAB, we also worked closely on the development of a custom culinary proposal, creating a menu specifically designed for KŌNĀ and completing a concept where food, design, and ambience come together with intention.

Photography: Rodolfo Huerta

Interior Design: Adriana Cadena

Culinary Concept: SCCAB Consulting

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